Season 2 of television reality show Pitchmen is slated to debut this August on Discovery Channel. Get ready for a new season of idiosyncratic inventors and their innovative products, marketed to the masses with the help of Anthony “Sully” Sullivan, Billy Mays III, Arwen Saxon and rest of the amazing crew at Sullivan Productions. Join the Sullivan Productions/PitchMen on Facebook today to get the latest PitchMen news and exclusive behind-the-scenes photos.
TBO.com reports on a new informercial filmed yesterday for Mighty Thirsty, the newest product from Mighty Brands. Anthony Sullivan inherited the role of Mighty spokesperson from the late Billy Mays. In this new spot, Sully is covered with Mighty Thirsty sponges, hooked to a parasail, then towed by a boat and dunked into the Gulf of Mexico to determine how absorbent the Mighty Thirsty sponges really are. We’re looking forward to seeing the footage, especially the behind the scenes action sure to show up in the new season of Pitchmen.