It’s unclear exactly what form it will be in, but the cast of Seinfeld has definitely reunited to film . . . something. Creator and star Jerry Seinfeld called it a “secret project.”
“I think it’s one-and-done.”
Seinfeld and costar Jason Alexander (George Costanza) were recently spotted walking into Tom’s Restaurant in New York City, the gang’s hangout for nearly a decade, for some sort of shoot. Larry David, a writer and creator of the show, was also there, Seinfeld confirmed on the sports talk radio show Boomer & Carton. Seinfeld was cagey about what exactly they were filming, but did answer in the affirmative when asked if it would be a one-time thing. “I think it’s one-and-done,” he said.
“Very, very soon.”
Seinfeld also said that whatever they are making will be available for viewing shortly: “Very, very soon,” he said.
So does that mean they’re merely reuniting for a Super Bowl commercial? Nope. He said it’s definitely longer than 60 seconds.
Our favorite minor ‘Seinfeld’ characters
Elaine’s boss J. Peterman (played by John O’Hurley) was always smartly attired, even when hanging out in Far East opium dens.
Uncle Leo (played by Len Lesser, who passed away in 2011) was one of TV’s greatest cheapskates.
A shining moment of the series was when George’s boss Mr. Matt Whilhelm (played by Richard Herd) joined a carpet-cleaning religious cult.
Perhap’s TV’s greatest sociopath is “crazy” Joe Davola (played by Peter Crombie, and named after a TV producer of the same name).
That classic Orwellian ad by Apple that made Super Bowl commercials as popular as the game itself was actually reviled by the company’s execs, who attempted to yank ‘1984’ before it aired.
“We showed them a rough draft, and they thought we were insane.”
This year’s Super Bowl XLVIII marks the 30th anniversary of this iconic spot, and of the Macintosh computer it touted as a hip alternative to IBM’s products. If it hadn’t been for Steve Jobs’s love of the commercial—and some ad execs who didn’t follow orders from the top—Super Bowl XVIII viewers’ jaws wouldn’t have dropped as the muscled blonde athlete ran through director Ridley Scott’s dystopian vision wielding her mighty hammer of freedom from the mundane.
While you probably shouldn’t hold your breath for a proper Full House reunion, fans of the dopey 1980s famcom are in for a treat. John Stamos, Bob Saget and Dave Coulier are featured in a teaser for an upcoming Super Bowl ad for Dannon’s Oikos Greek Yogurt.
When Saget suggests it’s time for the trio to get their own houses, the other two roundly dismiss the idea.
EntertainmentWeekly.com doubts that any characters beyond the “Uncle Jesse/Danny/Joey trifecta” will make an appearance in the full Super Bowl version, but opines: “Maybe the gang invited Scott Weinger, a.k.a. Steve, over for game day! Maybe they’ll realize that the sportscaster they’re watching looks an awful lot like Lori Loughlin! Maybe their party gets crashed by an all-grown-up Andrea Barber, better known as Kimmy Gibbler! And given Oikos’s ‘Greek’ origins, a beyond-the-grave visit from Papouli’s ghost would be more than appropriate.”
For its brilliant and even heartwarming Super Bowl XLVIII ad, Axe body spray brings back that crusty but enduring 1960s chestnut: “Make love, not war.”
Axe, known for targeting hormone-crazy teens and twentysomethings with commercials showing how a spritzing of the body spray magically causes gorgeous women to throw themselves at young men, has taken a radically different tact for its 2014 Super Bowl spot.
This year, YouTube is giving the public a preview of full commercials set to air during Super Bowl XLVIII. It has not disclosed when all the commercials will be viewable on its Ad Blitz page, but there’s plenty to see there now. Currently, the page hosts a wealth of Super Bowl content, including ad teasers and Fox Sports analysis. The site also plans to offer custom content from YouTube stars, and to give viewers the chance to vote for their favorite ads after the big game.
There are just 19 days before the big game, and USA Todayis counting down the seconds till kickoff. The paper is also inviting ball fans to judge this year’s crop of big-budget ads for its annual Super Bowl Ad Meter: “Odds are you’ll have some strong opinions on what exactly the best (and worst) commercials of the night are, and if you do, you can have your voice heard by registering as a panelist for USA Today’s Super Bowl Ad Meter, the foremost tracker of public opinion on Super Bowl ads. Interested?”