Category Archives: Computer

PC Matic is Proud to Be 100% American

PC Matic - All American

PC Matic CEO Rob Cheng wants you to know that his Windows antivirus software is completely developed and supported in the USA, while other PC security software is developed in foreign countries — the same countries where dangerous malware and ransomware is created. Continue reading

PC Matic Fights Ransomware – and it’s American Made

PC Matic Fights Ransomware

The F.B.I. says that ransomware is a clear and present danger to individuals, companies and the USA. Ransomware originates in Russia. This malicious intruder bypasses traditional security and antivirus software. It infects your computer, encrypts your most valuable files, then demands a ransom to get them back. Continue reading

New PC Matic Commercial with Randy White, New Lifetime Protection Plan

In this new TV spot, PC Matic CEO Rob Cheng turns over pitchman duty to legendary NFL Super Bowl MVP Randy White. The former Dallas Cowboys defensive tackle retired from football over 25 years ago. Americans under 40 don’t know him. That means customers for PC anti-virus/security software must be mostly boomers and seniors. Seems about right, since younger people do most of their computing on smartphones, tablets and MacBooks, not Windows laptops and desktops. I must admit Randy does a great job, bringing a lot of enthusiasm to this pitch. First, he covers PC Matic basics— Continue reading

PC Matic Anti-virus Software: Made in the USA

The best security software is made in America, according to PC Matic. “Where in the world is your security software developed?” asks PC Matic CEO Rob Cheng in the PC Matic ‘Foreigner’ TV commercial. And that’s a question I hadn’t thought to ask myself over the years – but now that the question is raised, do I want to trust my computer’s security to a foreign company with potentially questionable loyalties? Continue reading

Still Using Windows XP? Worried? Stay Secure with PC Matic

New virus leaves Windows XP users vulnerable

Microsoft’s discontinuation of its Windows XP operating system has left XP users running the Internet Explorer web browser vulnerable to all sorts of nasty things, like viruses and malware. Changing web browsers could help protect you to a degree, but experts warn that you shouldn’t be accessing the Internet on an XP computer at all. PC Matic is a bold and innovative product that can give you piece of mind—and save you from having to buy a whole new system or trying to update to a newer operating system on an outdated device.

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PC Matic Changes Advertising Strategy

After years of TV commercials featuring attractive young women getting their virus-plagued computers tuned up with help from dads, customers or tech guys, PC Matic is changing their advertising strategy. The new PC Matic commercials all feature founder and CEO Rob Cheng. Continue reading

Post Links to Clutter-Free YouTube Videos With ‘Surprisely’

New site adds element of ‘Surprisely’ to YouTube vids

When you’re enjoying a video of, say, a mailman battling a ferocious feline or an owl and a cat playing together in a tree, the last thing you want to see are those annoying pop-ups containing links to other videos or advertisements. Other things, such as top reader comments, video title and view count can also be annoying because they influence our perception. A new site has done away with these things, providing a clutter-free, more enjoyable YouTube viewing experience.

Just plug the video’s URL into the very simple interface at the Surprisely site, and it plays a full-screen version of the video with all the metadata scrubbed. To send or post the video, just copy the URL from the address bar. The link doesn’t even tell your email recipient or Facebook followers the name of the video, offering a surprise element that’s been all but lost to cynical web surfers. Surprisely is a surprisingly innovative use of Google’s YouTube Data API.

“Like telling a punchline ahead of the joke”

“In 2012 it occurred to us that the context of YouTube was affecting our relationship to it,” Surprisely cocreator David Lewandowski told Wired. “The video title, the view count, runtime, related videos, top comments—all of these shape your response to the content, often to its detriment. It’s like telling a punchline ahead of the joke.”

 

New Product Tuesday with EZ Eyes Large Print Computer Keyboard

EZ Eyes Computer KeyboardOften, As Seen on TV products are true innovations, the result of years of basement tinkering by a dedicated inventor with an idea and a dream. Today’s new product is a minor enhancement to an existing product, but it’s an upgrade so obvious and so useful that it makes you wonder why no one ever thought of it before. The EZ Eyes Keyboard is a standard USB computer keyboard that works on both Macs and PCs.

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