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Archive for July, 2009

New Product Tuesday with Mighty Tape


Billy Mays lived to pitch. Every one one of his TV pitches supported and bolstered the efforts of all the people involved with designing, manufacturing, promoting and fulfilling the product. So I’m very happy his final unseen spots are now hitting the airwaves. I believe his family and colleagues when they say it’s what Billy would have wanted. Plus, it gives us all a last chance to admire his work and say goodbye. So here’s the spot for Mighty Tape.

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Slap Chop Remix to become Real TV Commercial


According to celebrity website TMZ.com, the Slap Chop Rap Remix that’s been around for awhile has been reworked into an actual TV spot that just hit the airwaves. If you see the spot on the tube, let us know. Can this revive the Slap Chop’s saggy sales?
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Michael Jackson Lithograph Poster Set


Your Savvy Shopper was wondering when the Michael Jackson collectible TV offers would start. Here’s the first one I’ve seen: The Michael Jackson Lithograph Poster Set.
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Limo Bob Wants to Be a Pitchman


This morning I received the following email:
FROM: Limo Bob
SUBJECT: Hello I am Limo Bob and I would make a great Pitchman (Must See)
Please check out my footage on the links below, and see what kind of pitch I can throw. I would love to fall in Mays footsteps for his infomercial. I am ready now.
All the Best!
Limo Bob
This was followed by a bunch of photos and links, including a link to the video below. I’ll admit that, prior to receiving this missive, I was not aware of Limo Bob, or his Guiness world record for building the world’s longest limo. If you want to learn more, watch the video below, or visit the Limo Bob Story website. Then add your comment and let us know if you think Bob has a possible future as a pitchman.


Renew Product Friday with Lee Majors Bionic Hearing Aid


Lee Majors Rechargeable Bionic Hearing AidYour Savvy Shopper was not present during the brainstorming sessions where the marketing strategy was developed for the new Lee Majors Rechargeable Bionic Hearing Aid, but that won’t stop me from imagining how it might have happened.
“So we’ve got this new ultra-sensitive hearing aid that fits in your ear. What should we call it?”
“Well, since it fits in your ear, it’s almost like it becomes part of you, giving you super hearing.”
“Like a cyborg?”
“There’s a better word for that, isn’t there. It’s…it’s…wait, it’s on the tip of my tongue..BIONIC. That’s it. We’ll call it the Bionic Hearing Aid.”
“Remember that TV show from the seventies with Lee Majors, The Six Million Dollar Man? He was bionic.”
“Yeah, and all the seniors and boomers will remember him. The Lee Majors Rechargeable Bionic Hearing Aid could be a huge success. Call his agent!”
And thus a celebrity endorsement was born (in my imagination).
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Billy Mays Funeral — Death of a Salesman


Billy Mays was laid to rest Friday, July 3 in his hometown of McKees Rocks, Pennsylvania. His pallbearers, including his father, son, brother, and business partner Anthony Sullivan, all wore Billy’s familiar uniform of khaki pants and blue dress shirt emblazoned with the OxiClean logo.



Pitchmen Marathon All-Day Every Day


Your Savvy Shopper spent much of his 3rd of July moving each Pitchmen episode to its own page, with episodes listed and linked here. All twelve complete episodes of the Discovery Channel show starring the late, great Billy Mays and Anthony “Sully” Sullivan are available for on-demand viewing here on As Seen On TV Video. Enjoy.

Pitchmen Episode Guide



Billy Mays Commercials will Continue to Run on TV


According to tampbay.com, Billy Mays’ family and the marketers who used his services have mutually decided that his commercials, including some shot before his untimely death that have not yet run, will still appear on TV. The mutual decision of everyone involved is that it is what Billy would have wanted. Read the whole story here.



Pitchmen DVD Now Available


Discovery Channel is now accepting pre-orders for the just-announced Pitchmen DVD. This DVD set covers the entire first (and probably final) season of its hit show starring Anthony Sullivan and the late Billy Mays. Here’s how to order.




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